Effective Date: 12/14/2022
Applicable To The Following Website:
Article 1 – DEFINITIONS:
applicable to the Website listed above, which shall hereinafter be
referred to as “Website.” Any listed Website may also refer to a
corresponding mobile application, should one be currently in use or
comes into force and effect.
controller: The Best Lux (“Data Controller”) and you, as the
user of this Website. Hereinafter, the parties will individually be referred
to as “Party” and collectively as “Parties.”
4. d) DATA CONTROLLER: Data Controller is the publisher, owner, and
operator of the Website and is the Party responsible for the collection of
information described herein. Data Controller shall be referred to either
by Data Controller’s name or “Data Controller,” as listed above. If Data
Controller or Data Controller’s property shall be referred to through
first-person pronouns, it shall be through the use of the following: us,
we, our, ours, etc.
the Website, you will be referred to herein as either you, the user, or if
any second-person pronouns are required and applicable, such
pronouns as ‘your”, “yours”, etc.
6. f) GOODS: “Goods” means any goods that we make available for sale on
7. g) SERVICES: “Services” means any services that we make available for
sale on the Website.
8. h) PERSONAL DATA: “Personal DATA” means personal data and
information that we obtain from you in connection with your use of the
Website which is capable of identifying you in any manner.
Article 2 – GENERAL INFORMATION:
use the Personal Data that we receive about you, as well as your rights in
relation to that Personal Data, when you visit our Website or purchase our
Goods or use our Services.
you through sources other than the use of our Website. The Website may link
and will not apply to any of those linked websites or applications.
We are committed to the protection of your privacy while you use our
By continuing to use our Website, you acknowledge that you have had the
you agree to it. This means that you also consent to the use of your
to immediately cease your use of our Website.
Article 3 -CONTACT:
The Party responsible for the processing of your personal data is as follows:
Tammy Muller. The Data Controller may be contacted as follows:
The Best Lux / Tammy Muller
24 Bayou View Drive
Gulfport, MS 39507
The Data Controller and operator of the Website are one and the same.
Article 4 – LOCATION:
Please be advised the data processing activities take place in the United
States, outside the European Economic Area. Data may also be transferred to
companies within the United States, but will only be done so in a manner that
complies with the EU’s General Data Protection Regulation or GDPR. The
location where the data processing activities take place is as follows:
Article 5 – MODIFICATIONS AND REVISIONS:
at any time and in any manner. If we do so, however, we will notify you and
obtain your consent to the change in processing. Unless we specifically obtain
information collected on or after the date of the change. It is also your
responsibility to periodically check this page for any such modification,
revision or amendment.
Article 6 – THE PERSONAL DATA WE RECEIVE FROM YOU:
Depending on how you use our Website, you will be subject to different types
of Personal Data collected and different manners of collection:
1. a) Registered users: You, as a user of the Website, may be asked to
register in order to use the Website or to purchase the Goods and/or
Services available for sale.
During the process of your registration, we will collect some of the following
Personal Data from you through your voluntary disclosure:
Payment Processing Information
Personal Data may be asked for in relation to:
1. I) Interaction with our representatives in any way
2. II) making purchases
III) receiving notifications by text message or email about marketing
1. IV) receiving general emails from us
2. V) commenting on our content or other user-generated content on our
Website, such as blogs, articles, photographs or videos, or participating
in our forums, bulletin boards, chat rooms or other similar features
3. VI) Or the following other forms of participation:
By undergoing the registration process, you consent to us collecting your
Personal Data, including the Personal Data described in this clause, as well as
storing, using or disclosing your Personal Data in accordance with this Privacy
1. b) Unregistered users: If you are a passive user of the Website and do
not register for any purchases or other service, you may still be subject
to certain passive data collection (“Passive Data Collection”). Such
Passive Data Collection may include through cookies, as described
below, IP address information, location information, and certain
browser data, such as history and/or session information.
2. c) All users: The Passive Data Collection which applies to Unregistered
users shall also apply to all other users and/or visitors of our Website.
3. d) Sales & Billing Information: In order to purchase any of the goods or
services on the Website, you will be asked to provide certain credit
information, billing address information, and possibly additional specific
information so that you may be properly charged for your purchases.
This payment and billing information will not be stored and will be used
exclusively to assist with your one-time purchase.
4. e) Email Marketing: You may be asked to provide certain Personal
Data, such as your name and email address, for the purpose of receiving
email marketing communications. This information will only be
obtained through your voluntary disclosure and you will be asked to
affirmatively opt-in to email marketing communications.
5. f) User Experience: From time to time we may request information
from you to assist us in improving our Website, and the Goods and
Services we sell, such as demographic information or your particular
6. g) Content Interaction: Our Website may allow you to comment on the
content that we provide or the content that other users provide, such as
blogs, multimedia, or forum posts. If so, we may collect some Personal
Data from you at that time, such as, but not limited to, username or
7. h) Combined or Aggregated Information: We may combine or
aggregate some of your Personal Data in order to better serve you and
to better enhance and update our Website for your and other
We may also share such aggregated information with others, but only if that
aggregated information does not contain any Personal Data.
Article 7 – THE PERSONAL DATA WE RECEIVE AUTOMATICALLY:
Cookies: We may collect information from you through automatic tracking
systems (such as information about your browsing preferences) as well as
through information that you volunteer to us (such as information that you
provide during a registration process or at other times while using the
Website, as described above).
more intuitive: cookies are small strings of text used to store some
information that may concern the user, his or her preferences or the device
they are using to access the Internet (such as a computer, tablet, or mobile
phone). Cookies are mainly used to adapt the operation of the site to your
expectations, offering a more personalized browsing experience and
memorizing the choices you made previously.
A cookie consists of a reduced set of data transferred to your browser from a
web server and it can only be read by the server that made the transfer. This is
not executable code and does not transmit viruses.
Cookies do not record or store any Personal Data. If you want, you can prevent
intend. To proceed without changing the options related to cookies, simply
continue to use our Website.
Technical cookies: Technical cookies, which can also sometimes be called
HTML cookies, are used for navigation and to facilitate your access to and use
of the site. They are necessary for the transmission of communications on the
network or to supply services requested by you. The use of technical cookies
allows the safe and efficient use of the site.
You can manage or request the general deactivation or cancelation of cookies
through your browser. If you do this though, please be advised this action
might slow down or prevent access to some parts of the site.
Cookies may also be retransmitted by an analytics or statistics provider to
collect aggregated information on the number of users and how they visit the
Website. These are also considered technical cookies when they operate as
Temporary session cookies are deleted automatically at the end of the
browsing session – these are mostly used to identify you and ensure that you don’t have to log in each time – whereas permanent cookies remain active
longer than just one particular session.
Third-party cookies: We may also utilize third-party cookies, which are
cookies sent by a third-party to your computer. Permanent cookies are often
third-party cookies. The majority of third-party cookies consist of tracking
cookies used to identify online behavior, understand interests and then
customize advertising for users.
Third-party analytical cookies may also be installed. They are sent from the
domains of the aforementioned third parties external to the site. Third-party
analytical cookies are used to detect information on user behavior on our
Website. This place anonymously, in order to monitor the performance and
improve the usability of the site. Third-party profiling cookies are used to
create profiles relating to users, in order to propose advertising in line with the
choices expressed by the users themselves.
Profiling cookies: We may also use profiling cookies, which are those that
create profiles related to the user and are used in order to send advertising to
the user’s browser.
When these types of cookies are used, we will receive your explicit consent.
Support in configuring your browser: You can manage cookie through the
settings of your browser on your device. However, deleting cookies from your
browser may remove the preferences you have set for this Website.
For further information and support, you can also visit the specific help page
of the web browser you are using:
– Internet Explorer:
– Safari: http://www.apple.com/legal/privacy/
– Chrome: https://support.google.com/accounts/answer/61416?hl=en
– Opera: http://www.opera.com/help/tutorials/security/cookies/
Log Data: Like all websites and mobile applications, this Website also makes
use of log files which store automatic information collected during user visits.
The different types of log data could be as follows:
– internet protocol (IP) address;
– type of browser and device parameters used to connect to the Website;
– name of the Internet Service Provider (ISP);
– date and time of visit;
– web page of origin of the user (referral) and exit;
– possibly the number of clicks.
The aforementioned information is processed in an automated form and
collected in an exclusively aggregated manner in order to verify the correct
functioning of the site, and for security reasons. This information will be
processed according to the legitimate interests of the Data Controller.
For security purposes (spam filters, firewalls, virus detection), the
automatically recorded data may also possibly include Personal Data such as
IP address, which could be used, in accordance with applicable laws, in order
to block attempts at damage to the Website or damage to other users, or in
the case of harmful activities or crime. Such data are never used for the
identification or profiling of the user, but only for the protection of the
Website and our users. Such information will be treated according to the
legitimate interests of the Data Controller.
Article 8 – THIRD PARTIES:
We may utilize third party service providers (“Third Party Service Providers”),
from time to time or all the time, to help us with our Website, and to help
We may use Third Party Service Providers to assist with information storage
(such as cloud storage).
We may provide some of your Personal Data to Third Party Service Providers
in order to help us track usage data, such as referral websites, dates and times
of page requests, etc. We use this information to understand patterns of
usage of, and to improve, the Website.
We may use Third Party Service Providers to host the Website. In this
instance, the Third Party Service Provider will have access to your Personal
We may use Third Party Service Providers to fulfill orders in relation to the
We may allow third parties to advertise on the Website. These third parties
Some of our Third Party Service Providers may be located outside of the
United States and may not be subject to U.S. privacy laws. The countries or
regions in which our Third Party Service Providers may be located include:
We only share your Personal Data with a Third Party Service Provider if that
Your Personal Data will not be sold or otherwise transferred to other third
parties without your approval.
your Personal Data to a third party or to third parties in order to protect the
rights, property or safety, of us, our customers or third parties, or as otherwise
required by law.
We will not knowingly share your Personal Data with any third parties other
If your Personal Data might be provided to a third party in a manner which is
have the opportunity to request that we not share that information.
Article 9 – SOCIAL NETWORK PLUGINS:
This Website incorporates plugins and/or buttons for social networks, in order
to allow easy sharing of content on your favorite social networks. These
plugins are programmed so as not to set any cookies when accessing the
page, to safeguard the privacy of users. Cookies may be set, however, if you
make voluntary use of the plugin. Please note that if you browse while being
logged into the social network then you have already consented to the use of
cookies conveyed through this Website at the time that you registered with
the particular social network.
The collection and use of information obtained by means of the plugin are
governed by the respective privacy policies of the social networks, which can
be found below:
Google+: http: //www.google.com/policies/technologies/cookies
Article 10 – HOW PERSONAL DATA IS STORED:
We use secure physical and digital systems to store your Personal Data when
appropriate. We ensure that your Personal Data is protected against
unauthorized access, disclosure, or destructions.
Please note, however, that no system involving the transmission of
information via the internet, or the electronic storage of data, is completely
secure. However, we take the protection and storage of your Personal Data
very seriously. We take all reasonable steps to protect your Personal Data.
Personal Data is stored throughout your relationship with us. We delete your
Personal Data upon request for cancelation of your account or other general
request for the deletion of data.
In the event of a breach of your Personal Data, you will be notified in a
reasonable time frame, but in no event later than two weeks, and we will
follow all applicable laws regarding such breach.
Article 11 – PURPOSES OF PROCESSING OF PERSONAL DATA:
We primarily use your Personal Data to help us provide a better experience for
you on our Website and to provide you the services and/or information you
may have requested, such as use of our Website.
Information that does not identify you personally, but that may assist in
providing us broad overviews of our customer base, will be used for market
research or marketing efforts. Such information may include, but is not
limited to, interests based on your cookies.
Personal Data that may be considering identifying may be used for the
1. a) Improving your personal user experience
2. b) Communicating with you about your user account with us
3. c) Marketing and advertising to you, including via email
4. d) Fulfilling your purchases
5. e) Providing customer service to you
6. f) Advising you about updates to the Website or related Items
Article 12 – DISCLOSURE OF PERSONAL DATA:
Although our policy is to maintain the privacy of your Personal Data as
described herein, we may disclose your Personal Data if we believe that it is
reasonable to do so in certain cases, in our sole and exclusive discretion. Such
cases may include, but are not limited to:
1. a) To satisfy any local, state, or Federal laws or regulations
2. b) To respond to requests, such discovery, criminal, civil, or
administrative process, subpoenas, court orders, or writs from law
enforcement or other governmental or legal bodies
3. c) To bring legal action against a user who has violated the law or
4. d) As may be necessary for the operation of our Website
5. e) To generally cooperate with any lawful investigation about our users
6. f) If we suspect any fraudulent activity on our Website or if we have
noticed any activity which may violate our terms or other applicable
Article 13 – OPTING OUT OF TRANSMITTALS FROM US:
From time to time, we may send you informational or marketing
communications related to our Website such as announcements or other
information. If you wish to opt-out of such communications, you may contact
the following email: email@example.com. You may also click the
opt-out link which will be provided at the bottom of any and all such
Please be advised that even though you may opt-out of such
communications, you may still receive information from us that is specifically
about your use of our Website or about your account with us.
By providing any Personal Data to us, or by using our Website in any manner,
you have created a commercial relationship with us. As such, you agree that
any email sent from us or third-party affiliates, even unsolicited email, shall
specifically not be considered SPAM, as that term is legally defined.
Article 14 – MODIFYING, DELETING, AND ACCESSING YOUR INFORMATION:
If you wish to modify or delete any information we may have about you, or
you wish to simply access any information we have about you, you may reach
out to us at the following email address: firstname.lastname@example.org.
Article 15 – ACCEPTANCE OF RISK:
By continuing to our Website in any manner, use the Product, you manifest
and accept that no transmission of information or data via the internet is not
always completely secure, no matter what steps are taken. You acknowledge,
agree and accept that we do not guarantee or warrant the security of any
information that you provide to us, and that you transmit such information at
your own risk.
Article 16 – YOUR RIGHTS:
You have many rights in relation to your Personal Data. Specifically, your
rights are as follows:
– the right to be informed about the processing of your Personal Data
– the right to have access to your Personal Data
– the right to update and/or correct your Personal Data
– the right to portability of your Personal Data
– the right to oppose or limit the processing of your Personal Data
– the right to request that we stop processing and delete your Personal Data
– the right to block any Personal Data processing in violation of any applicable
– the right to launch a complaint with the Federal Trade Commission (FTC) in
the United States or applicable data protection authority in another
Such rights can all be exercised by contacting us at the relevant contact
Article 17 – CONTACT INFORMATION:
information from you, or if you would like to launch a complaint about
email address: email@example.com.
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